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October 11, 2013

Spectacular fashion show at Westfield Palm Desert

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On Saturday, August 17, the Westfield Palm Desert Mall was filled with anxious spectators, waiting to view the Rock the Runway Fashion Show, and Modeling Competition. Palm Desert Mayor, Jan Harnik was the mistress of ceremonies for the fashion show, also hosted the event.

The flair of the children and teen models stole the show, with their cute mannerisms and gestures. The fashions shown were quite fashionable, and were supplied by the GAP and JC Penney Stores.

Models ranged in ages 2 to 84, modeling the latest designs for the upcoming 2013/2014 Season. Large handbags were the major adornment for the models. Accessories 101, Charming Charlie and Buckle supplied the handbags. Male models also participated modeling clothing from Macy’s, the GAP, and Blazers. Hair and make up were provided by Marinello Beauty School, and their efforts were very impressive, everyone looked terrific.

The event was judged by Desert Models, and Marinello Beauty School. The two grand prize winners each received an American Express gift certificate worth $500 and a two year modeling contract. The male winners was Byron Horner and the female winner was Stephanie Alexander. The age, division winners were: Waverly Plowman in the 4-7 year old division; Lanie Theel 8-12 year old division; Shelby Winstead 13-17 division; Joclyn Butler 18-24; Rebecha Lozano in the 24-39 division; Elizabeth Schorr in 40-49 division, and in the 50 plus category the winner was Charlotte Andre. Congratulations goes to all these winners who well represented their age groups.

Lights were flashing everywhere, as family members of the models were proud of their runway beauty. People were lined up on the railings even at the upper mall level to view this spectacular fashion event produced by Franchesca Forrer, Marketing Director for Westfield Palm Desert. She has also been putting on the 101 Days of Summer for Westfield this whole summer, with a ton of events for kids and families. This is Westfield Palm Desert Mall’s sixth annual show and you should look forward to their seventh in 2014.
 

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